Everything between “I have a great idea that solves a huge problem!”  to “We are successfully delivering this product but how can we make it more successfully?”  Over the past decade, I’ve been fortunate to work with numerous product teams, executives, and many different teams in between.   The majority of these initiatives were centered around making a digital product (or many) successful.  Through many of these experiences, I’ve made many mistakes and learned from them.  I’ve refined my knowledge by taking courses, workshops, and hundreds of hours of research.  The many aspects of product strategy like product market fit, MVP approach, offering true delight for customers, etc. will be covered in more detail as I add more stories and articles to this website.